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NETGEAR Delivers Higher Business Network Performance with New ProSafe® Smart Switch

Best Selling ProSafe® Smart Switch Family Adds an Option under $400 that Easily and Cost-Effectively Manages Increasing Voice, Video, and Data Traffic

SAN JOSE, Calif. - July 12, 2010 - NETGEAR®, Inc. (NASDAQGM: NTGR), a worldwide provider of technologically innovative networking solutions for businesses, homes and service providers, today announced the addition of a NETGEAR ProSafe® Smart Switch to deliver higher network performance for businesses, without the cost and complexity of traditional enterprise vendor switches. The NETGEAR ProSafe 8-port Gigabit PoE Smart Switch (GS110TP) enables businesses to quickly, easily and cost-effectively handle the explosive growth of voice, video, and data traffic experienced across business networks. Priced under $400, the NETGEAR ProSafe GS110TP is designed for companies that want to enhance their network with a low port density solution with the combination of Gigabit speed and Power over Ethernet (PoE) capability. 

“We’ve been working with the ProSafe GS110TP for the past couple months and the configuration and network management have been extremely intuitive and straightforward,” said Andrew Roper of Virginia-based technology integrator, BCS Voice and Data Solutions. “The ProSafe GS110TP is able to monitor VOIP, IP surveillance, and our normal and growing data usage patterns. It is also remarkably versatile and just so much more cost-efficient than using managed switch solutions. Plus, thanks to the compact size and low noise level, we hardly notice it’s in our office.” 

The new NETGEAR ProSafe Smart Switch is for businesses that want to easily deploy VOIP, IP surveillance, or video conferencing and efficiently manage all IP devices such as wireless access points, IP phones and IP cameras on the network. It prioritizes voice and video traffic and other real-time applications over less latency-sensitive traffic, ensuring superior reliability and quality. And it enables businesses to extend the intelligence of their network to connect high speed servers or power users from any location. 

“We have customers from businesses of all sizes who need powerful smart switches that reliably move growing volumes of voice, video and data traffic at optimal levels,” said Maggie Wu, product line manager, Business Switching for NETGEAR. “Our latest addition to the ProSafe line reflects NETGEAR’s commitment to these businesses; we build intelligent products that don’t pass cost and complexity onto users. ProSafe Smart Switches are affordable and easy to set up right out of the box.”

Energy efficient and a “Whisper-Quiet” design 
The ProSafe GS110TP smart switch includes eight dedicated PoE-capable copper ports plus two additional fiber SFP ports for uplinks designed to prioritize, queue and maximize busy traffic on a business network. In addition, the smart switch offers useful PoE power management features to help control and monitor power resources. It has a timer that can help turn off the PoE ports during certain times of the day so that business networks can be more secure. In addition, it increases the energy efficiency of the networks as the switch can prioritize the power usage so that specified ports are always guaranteed to get the power first if total power required exceeds the total power budget. And it assigns PoE ports dynamically depending on the actual power need of the individual network devices so no calculation is necessary. Meanwhile, with a fanless design and compact form factor, the ProSafe GS110TP offers quiet operation and is suitable for deployments in any type of environment, especially ones which are sensitive to noise. 

“Web-managed switches have been highly successful over the past two years, as they balance the need for advanced features with the necessity of keeping expenditures in check,” said Matthias Machowinski, Directing Analyst, Enterprise Voice and Data for Infonetics Research, Inc. “NETGEAR’s latest introduction rounds out their smart switch portfolio by extending the smart switch value proposition down to a PoE model.” 

The NETGEAR ProSafe 8-port Gigabit PoE Smart Switch is available now in the US for $390.00 MSRP, from leading direct marketers, e-commerce sites, and value-added resellers. All NETGEAR ProSafe products, including the ProSafe GS110TP, are backed by a lifetime warranty, 24/7 technical support and optional ProSupport™ Maintenance Packages. 

For more information, please visit: NETGEAR ProSafe GS110TP

About NETGEAR, Inc. 
NETGEAR (NASDAQGM: NTGR) designs innovative, branded technology solutions that address the specific networking, storage, and security needs of Small- to Medium-sized Businesses (SMBs) and home users. The company offers an end-to-end networking product portfolio to enable users to share Internet access, peripherals, files, multimedia content, and applications among multiple computers and other Internet-enabled devices. Products are built on a variety of proven technologies such as wireless, Ethernet and powerline, with a focus on reliability and ease-of-use. NETGEAR products are sold in over 26,000 retail locations around the globe, and via more than 39,000 value-added resellers. The company's headquarters are in San Jose, Calif., with additional offices in 25 countries. More information is available at or by calling (408) 907-8000. Connect with NETGEAR at and

©2010 NETGEAR, Inc. NETGEAR, the NETGEAR logo, ProSafe and ProSupport are trademarks or registered trademarks of NETGEAR, Inc. in the United States and/or other countries. Other brand and product names are trademarks or registered trademarks of their respective holders. Information is subject to change without notice. All rights reserved.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995 for NETGEAR, Inc.: 
This press release contains forward-looking statements within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Specifically, statements concerning NETGEAR's business and the expected performance characteristics, specifications, reliability, market acceptance, market growth, specific uses, user feedback and market position of NETGEAR's products and technology are forward-looking statements within the meaning of the Safe Harbor. These statements are based on management's current expectations and are subject to certain risks and uncertainties, including, without limitation, the following: the actual price, performance and ease of use of NETGEAR's products may not meet the price, performance and ease of use requirements of customers; product performance may be adversely affected by real world operating conditions; failure of products may under certain circumstances cause permanent loss of end user data; new viruses or Internet threats may develop that challenge the effectiveness of security features in NETGEAR's products; the ability of NETGEAR to market and sell its products and technology; the impact and pricing of competing products; and the introduction of alternative technological solutions. Further information on potential risk factors that could affect NETGEAR and its business are detailed in the Company's periodic filings with the Securities and Exchange Commission, including, but not limited to, those risks and uncertainties listed in the section entitled "Part II - Item 1A. Risk Factors," pages 32 through 47, in the Company's quarterly report on Form 10-Q for the fiscal first quarter ended March 28, 2010, filed with the Securities and Exchange Commission on May 6, 2010. NETGEAR undertakes no obligation to release publicly any revisions to any forward-looking statements contained herein to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

U.S. Media Contact:Allyson Stinchfield, (415)593-1400, 
U.S. Sales Inquiries: (408) 907-8000, 
U.S. Customer Inquiries: (888) NETGEAR