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CRN Magazine Awards 5-Star Rating to NETGEAR's PowerShift Partner Program

NETGEAR among the few offering “the best channel programs in the market today”

SAN JOSE, Calif. – March 31, 2011 — NETGEAR®, Inc. (NASDAQGM: NTGR), NETGEAR®, Inc. (NASDAQGM: NTGR), a global networking company that delivers innovative products to consumers, businesses and service providers, today announced the company's PowerShiftTM Partner Program for value-added resellers has been awarded a coveted 5-Star Partner rating by CRN magazine and Everything Channel for the second year in a row. 

The 5-Star Partner awards are featured in the 2011 Partner Programs Guide in the March 28 issue of CRN magazine, the leading authority on IT channel marketing programs, and are also online at CRN is part of United Business Media's Everything Channel, the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. 

"The companies listed in the 2011 Partner Programs Guide represent the best channel programs in the market today. Of those, NETGEAR is one of the few to get our 5-star award, based on the PowerShift Partner Program's commitment to the channel, breadth of program offerings and services offered to partners," said Kelley Damore, Vice President and Editorial Director for Everything Channel's CRN. "NETGEAR understands that technology alone does not make for a successful channel program. By focusing on delivering a comprehensive partner program, vendors such as NETGEAR and solution providers can work together to drive business opportunities and revenue." 

"The economic recovery is forcing partners to evaluate costs just as heavily as the end users they serve," commented Tiffani Bova, Research VP for IT Sales and Channel Strategies at Gartner, Inc. "Highly rated partner programs often correlate to channel partner success, strengthening margins, protecting deals and simplifying business processes to lower the costs of doing business." 

"NETGEAR is dedicated to smart IT: Networking, security and storage solutions for small and mid-sized enterprises that are reliable, affordable and simple. That's also the goal for our PowerShift Partner program – we aim to make it easy for VARs to work with us and profitably grow their own businesses," said Lee Finck, VP of Americas Sales for Commercial Products at NETGEAR. "We are honored to be recognized by CRN for the second year in a row as a 5-star leader in delivering value to channel partners." 

NETGEAR's PowerShift Partner Program provides access to an extensive variety of sales, marketing, training, and support resources, making it easier for partners to profit from selling the broad range of NETGEAR business-class products. The program is comprised of three tiers —Basic, Platinum, and Platinum Plus — delivering a rich array of benefits at each level based on the partner's increased investment and commitment to NETGEAR products. 

All NETGEAR value-added resellers are eligible for Basic, the entry point into the PowerShift program for most partners. The Basic tier provides a wide range of reseller benefits such as US-based technical support, end user and partner promotions, sales and marketing assistance, 30-day risk-free product evaluations, online training/education and deal registration, as well as pre- and post-sales support. 

Based on quarterly sales revenue, partners can become eligible for the PowerShift Platinum and Platinum Plus tiers. The PowerShift Partner Program gives Platinum and Platinum Plus partners additional benefits including upfront product discounts at distribution, dedicated account managers, access to Field Sales and demand creation resources, incentive discounts, advanced network configuration technical support, and market development funds. 

More information 
To learn more about NETGEAR's PowerShift Partner Program, please visit

About NETGEAR, Inc. 
NETGEAR (NASDAQGM: NTGR) is a global networking company that delivers innovative products to consumers, businesses and service providers. For consumers, the company makes high performance, dependable and easy to use home networking, storage and digital media products to connect people with the Internet and their content and devices. For businesses, NETGEAR provides networking, storage and security solutions without the cost and complexity of Big IT. The company also supplies top service providers with retail proven, whole home solutions for their customers. NETGEAR products are built on a variety of proven technologies such as wireless, Ethernet and powerline, with a focus on reliability and ease-of-use. NETGEAR products are sold in over 28,000 retail locations around the globe, and through more than 37,000 value-added resellers. The company's headquarters are in San Jose, Calif., with additional offices in 25 countries. More information is available at or by calling (408) 907-8000. Connect with NETGEAR at and

©2011 NETGEAR, Inc. NETGEAR, the NETGEAR logo and Powershift are trademarks or registered trademarks of NETGEAR, Inc. in the United States and/or other countries. Other brand and product names are trademarks or registered trademarks of their respective holders. Information is subject to change without notice. All rights reserved. 

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995 for NETGEAR, Inc.: 
This press release contains forward-looking statements within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Specifically, statements concerning NETGEAR's business and the expected performance characteristics, specifications, reliability, market acceptance, market growth, specific uses, user feedback and market position of NETGEAR's products and technology are forward-looking statements within the meaning of the Safe Harbor. These statements are based on management's current expectations and are subject to certain risks and uncertainties, including, without limitation, the following: the actual price, performance and ease of use of NETGEAR's products may not meet the price, performance and ease of use requirements of customers; product performance may be adversely affected by real world operating conditions; failure of products may under certain circumstances cause permanent loss of end user data; new viruses or Internet threats may develop that challenge the effectiveness of security features in NETGEAR's products; the ability of NETGEAR to market and sell its products and technology; the impact and pricing of competing products; and the introduction of alternative technological solutions. Further information on potential risk factors that could affect NETGEAR and its business are detailed in the Company's periodic filings with the Securities and Exchange Commission, including, but not limited to, those risks and uncertainties listed in the section entitled "Part II - Item 1A. Risk Factors," pages 11 through 29, in the Company's annual report on Form 10-K for the fiscal year ended December 31, 2010, filed with the Securities and Exchange Commission on February 28, 2011. NETGEAR undertakes no obligation to release publicly any revisions to any forward-looking statements contained herein to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

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U.S. Media Contact: : Melanie Terbeek, Atomic PR, (415)593-1400, 
U.S. Sales Inquiries: (408) 907-8000, 
U.S. Customer Inquiries: (888) NETGEAR