What’s New for NETGEAR SMB in 2024? Introducing NETGEAR for Business

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iphiechen, Senior Product Manager

NETGEAR is kicking off 2024 with a renewed focus on business solutions.

The changing demands of the market and the makeup of our customer base has necessitated a broadening of scope. More and more, businesses of any size, not just small and medium-sized companies are finding success and value from deploying our suite of Ethernet switches, access points, recently announced pro routers and Insight Cloud Management Platform. To better reflect our offerings, which are scalable for businesses running out of home or satellite offices to multi-campus enterprises, we have officially repositioned the SMB division of NETGEAR as NETGEAR for Business.

Expertise to Fit any Business Networking Need

As we head into 2024, NETGEAR for Business will continue to provide proven solutions based on nearly three decades of expertise and centered around three main practices:

  • IT: Total Network Solutions for IT applications such as WLAN, Surveillance & Access, and control of WiFi enabled IoT devices in a business.
  • AV: Wired and Wireless Audio-Visual Networks for the Residential, Commercial and Broadcast Market.
  • Retail: The transactional or do-it-yourself market with a select number of our popular entry-level Ethernet Switches and WiFi Access Points available through popular brick-and-mortar retailers and online merchants such as Amazon.

Solutions Backed by Comprehensive Services

In addition to an extensive portfolio of hardware products, unique software features and on-premise/cloud management platforms that have each been tailored to best serve IT network applications and/or AV networks, what sets NETGEAR apart from others in the industry is a set of comprehensive network design services we make available at no-charge to our Value Added Reseller and AV Integrator partners.

Our Pro WiFi Design team as well as our Pro AV Design team partner closely with VARs and integrators so that they are confident a proposal presented to their end customer has been verified by one or more of our 25+ network consultants. This global team of network consultants serves customers around the globe not just with network planning, design, and site-preparation recommendations, but once the network is installed and running and the end customer or value-added reseller needs help, these very same engineers who understand the deployed network make themselves available to rapidly troubleshoot issues.

Trusted by Industry Leaders

When you add together our feature-rich products and pre- and post-sales Network Design Services with our superior Total Cost of Ownership value proposition, it’s easy to see how businesses of all sizes, across a breadth of industries, from some of the world’s largest banks and credit card services organizations to sporting events, government agencies and everything in between, are looking to NETGEAR as a trusted partner.

How can NETGEAR meet your business networking needs? E-mail us at ProWiFiDesign@netgear.com or ProAVDesign@netgear.com for a no-obligation consultation on how we may be able to help you address your IT or AV networking requirements.

We, at NETGEAR for Business, look forward to hearing from you!