Inside the Crestron EMEA Customer Experience Centre

Where AV-over-IP Comes to Life with NETGEAR AV

WRITTEN BY

NETGEAR Enterprise

A first-hand look at how Crestron and NETGEAR bring seamless hybrid collaboration and next-generation AV networking together in Mechelen, Belgium.

Located halfway between Antwerp and Brussels, in the city of Mechelen, the new Crestron EMEA Customer Experience Centre is far more than a showroom. It’s an immersive, working environment where enterprise, education, and government decision-makers can see how AV-over-IP systems solve real-world challenges in connectivity, collaboration, and control.

In today’s hybrid-work landscape, organisations face a familiar trio of challenges: Distributing ultra-high-quality video, enabling seamless collaboration across locations and devices, and managing it all on the network without disrupting daily operations.

At the Mechelen Centre, Crestron tackles those challenges head-on — powered by NETGEAR AV infrastructure.

Technology That Brings Ideas to Life

The AV implementation inside the Centre is impressive both in scale and design:

16 DM-NVX video sources drive 50 DM-NVX decoders, distributing flawless content across a range of demonstration spaces. A large-format video wall showcases mission-critical streams in real time, while a dedicated “Sight Line” conference room features ten cameras, eight displays, and Sennheiser intelligent ceiling microphones.

Behind the scenes, NETGEAR M4250 and M4350 AV switches form the backbone of this entire environment, providing the performance, reliability, and scalability that modern AV-over-IP deployments demand.

A Real Experience, Not a Display

The Crestron Centre isn’t about static hardware or product counts — it’s about experiencing the flow of content and control across connected spaces. Visitors can move through realistic scenarios that show what high-performance AV looks and feels like:

  • Racing simulation chairs capturing visual feedback at full speed

  • Auto-tracking boardroom cameras framing presenters in real time

  • Wireless BYOD streaming to LED walls with near-zero latency

For installers and integrators, it’s a living lab that demonstrates how sources, decoders, cameras, displays, microphones, and NETGEAR network switches can work in harmony to address real customer needs.

Solving Real Challenges

Every area of the Centre highlights how thoughtful AV-over-IP design can remove barriers to collaboration and efficiency:

  • Seamless switching between local and remote teams

  • High-density AV distribution without sacrificing quality or increasing latency

  • Unified, manageable infrastructure that connects meeting rooms, training areas, and experience zones

With NETGEAR AV as the network foundation, Crestron demonstrates how powerful yet simple networked AV can be when designed for integrators and end-users alike.

A Space for Discovery

The Mechelen Customer Experience Centre stands as a flagship destination — not just for showcasing technology, but for exploring it hands-on.

Architects, system designers, end-users, and integrators are invited to see, touch, and experience what hybrid collaboration and immersive AV truly mean in a connected world.

In the end, the Crestron EMEA Customer Experience Centre isn’t about technology for its own sake. It’s about helping organisations visualise how integrated AV-over-IP, powered by NETGEAR’s AV-grade networking, keeps people connected, engaged, and productive — wherever they are.

More information

Visit our website to see the AV Solutions.

 

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You can schedule a visit to the Crestron Experience Centre in Mechelen, Belgium by clicking this link.