AMD & NETGEAR AV Partner to Accelerate Future of AV-over-IP

In a rapidly evolving AV-over-IP landscape, two industry leaders—NETGEAR AV and AMD—are joining forces to simplify and supercharge the deployment of AV-over-IP solutions.

John Henkel image
WRITTEN BY

John Henkel, Product Marketing Director
NETGEAR AV

This collaboration brings together NETGEAR’s deep networking expertise and scalable, high-performance silicon from AMD to solve some of the most pressing challenges in AV infrastructure: complexity, speed, reliability, and future readiness.

At the heart of this partnership lies a shared vision—to make AV-over-IP not only faster, more intelligent, and more robust, but also easier to deploy for integrators and IT professionals alike.

The companies are aligning their strengths to deliver plug-and-play systems capable of handling today’s demanding AV workflows and tomorrow’s AI-enhanced innovations.

Built for Today’s Workflows—and Tomorrow’s

AV-over-IP is increasingly the backbone of everything from corporate boardrooms and higher education to broadcast control rooms and large-scale events. But the shift from baseband to IP comes with its own set of challenges: packet timing, multicast reliability, configuration complexity, and the need to scale to higher resolutions and bitrates without compromising quality or stability.

NETGEAR’s AV switches—especially its M4250, M4300, and flagship M4500 series—are already trusted across the industry for their purpose-built firmware and preconfigured profiles that remove the usual complexity of networking multicast video. Now, with AMD adaptive SoCs and FPGAs— with onboard Ethernet MACs supporting bandwidths from 10 Mbps up to 100 Gbps—NETGEAR can take things even further.

This means AV systems that are simpler to set up, support greater bandwidth for uncompressed or lightly compressed 4K and 8K video, and are future-proofed for dynamic workloads like AI-driven analytics.

Speed and Simplicity Meet Performance and Precision

The partnership focuses heavily on accelerating the deployment cycle. Together, NETGEAR and AMD are working to eliminate the roadblocks that have traditionally slowed the deployment of IP-based AV rollouts.

Rather than hours of configuration, integrators will experience “zero-touch” provisioning through NETGEAR’s prebuilt AV profiles—optimized for common AV protocols like IPMX, Dante AV, NDI, and SDVoE. These profiles automatically configure IGMP snooping, VLANs, QoS (quality of service), and more, reducing the need for specialized networking knowledge.

Meanwhile, AMD brings the muscle behind the signal path. Its programmable platforms support native IP media transport protocols such as ST 2110, IPMX, NDI and Dante AV enabling true deterministic behavior in large multicast environments. Whether it’s video walls, matrix switching, or production backbones, AMD hardware enables media flows with ultra-low latency and rock-solid timing.

Together, these capabilities form a foundation for networks that are not just high-speed, but also resilient—able to self-manage traffic, recover from faults, and scale as new endpoints come online.

Preparing for an AI-Driven AV Future

What makes this partnership truly forward-looking is how it’s positioning the AV industry for the next technological leap: artificial intelligence. AMD reprogrammable logic and embedded processing units are ideal for deploying machine learning directly within the AV pipeline. Object detection, content analysis, smart routing, real-time anomaly detection—these are no longer futuristic ambitions. They’re the next layer of intelligence that NETGEAR and AMD aim to bring to AV systems.

With NETGEAR’s AV-over-IP infrastructure as the transport layer and AMD’s AI-ready platforms at the edge, the groundwork is being laid for smarter, more adaptive AV systems. Imagine a video network that not only transmits but understands what it’s sending.

Real Impact, Real Deployments

This isn’t a theoretical exercise. Together, NETGEAR and AMD are already enabling deployments that span hundreds of endpoints with seamless media delivery. From live event venues streaming 8K video across expansive arenas, to control rooms relying on microsecond-level precision, the solutions are designed to scale with confidence.

For integrators, this translates into fewer headaches and faster project turnarounds. For end users, it means higher reliability, better visual performance, and a foundation they can count on as workflows grow more complex and more intelligent.

A Shared Commitment

At its core, this collaboration is about removing friction. AV systems should not require deep networking expertise to deploy. They shouldn’t crumble under bandwidth strain or struggle to scale. And they certainly shouldn’t be excluded from the AI revolution that’s transforming every corner of technology.

NETGEAR AV and AMD are stepping forward to make sure they aren’t. With a shared commitment to open standards, hardware acceleration, and integrator-first design, this close collaboration promises to set a new benchmark for what AV-over-IP can be.

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