Responsible for all product management and product marketing for Consumer and SMB Unmanaged and Plus Switches ( +150M$ Annual Revenue).
● Develop product positioning, business plan and GTM strategies ( growing double digits in a declining market).
● ReGained #1 market share position in EMEA and NA for Unmanaged and Plus Switches.
● Successfully identified growth segments and launched +20 new switching products in Consumer and SMB.
● Manage the entire product life cycle for Consumer Switches from NPI to
EOL.Responsible for all product management and product marketing for Consumer and SMB Unmanaged and Plus Switches ( +150M$ Annual Revenue).
● Develop product positioning, business plan and GTM strategies ( growing double digits in a declining market).
● ReGained #1 market share position in EMEA and NA for Unmanaged and Plus Switches.
● Successfully identified growth segments and launched +20 new switching products in Consumer and SMB.
● Manage the entire product life cycle for Consumer Switches from NPI to EOL.
Skills: Competitive Landscape · Communication · Analytics
