As a leader in networking, I’ve heard the same message from partners for years: you want simplicity and transparency. Complex pricing and slow approvals waste time you could spend serving customers and closing deals. We listened.
Eric Law, VP of WW Sales,NETGEAR Enterprise
IN THIS ARTICLE
Your success is our success. That’s why I’m excited to announce Everyday Right Price (EDRP) — a new, simplified pricing model built around your feedback and profitability. EDRP offers competitive, upfront pricing, enabling you to win more deals faster, without requiring special approvals, while still providing benefits for our most dedicated Partners.
EDRP is our commitment to a more straightforward, faster way to do business. We’ve redesigned pricing to give you a clear market advantage and confidence when quoting customers.
The Right Price, Upfront
We’ve lowered our standard partner pricing, allowing you to buy profitably from distribution and sell competitively—no need to wait for special quotes. Platinum Partners and APEX Partners in our soon-to-launch Partner Program receive an automatic additional tiered discount off the new standard price, further increasing your profitability and rewarding your commitment.
With EDRP, pricing is transparent and predictable. You’ll know your cost, understand your margin, and quote customers with confidence. This transparency fosters trust, allowing you to focus on value rather than approvals.
No Hoops, No Delays
Gone are the days of deal-by-deal pricing requests. With competitive pricing upfront, you can respond faster, quote immediately, and close more efficiently—an essential edge in today’s market.
For larger projects, our Deal Registration program remains in effect. Approved deals in our Deal Registration Program will continue to get special pricing on top of the Standard or Platinum/APEX pricing. This will protect your investment in opportunities with NETGEAR.
This is Just the Beginning
Everyday Right Price is the first step in a renewed commitment to partner success. Soon, we’ll introduce the NETGEAR Drive Partner Success Program, featuring new rewards, differentiation opportunities, and tools to help you grow your business. EDRP is its cornerstone—fueling your growth and profitability.
